Jake Wengroff is a marketing, communications, and media professional with over 16 years of experience serving corporations, agencies, and nonprofits. As the former global director of social media strategy and research for consulting firm Frost & Sullivan, Jake has deep experience in vendor evaluation, change management, and content strategy. He is a regular contributor to InformationWeek, CMO.com, Social Media Today, and other publications, and has served as chairman of GSMI’s Social Media Strategies Summit. Earlier in his career, Jake managed communications and marketing programs for such clients as Paribas, DLJdirect, Chase Manhattan Bank, Bear Stearns, Pitney Bowes, PricewaterhouseCoopers, ABI Research, the American Marketing Association, and Moody’s KMV. Jake holds a B.A. from Brandeis University and an M.B.A. and M.S. from University of Miami.
Jake Wengroff is a marketing, communications, and media professional with over 16 years of experience serving corporations, agencies, and nonprofits. As the former global director of social media strategy and research for consulting firm Frost & Sullivan, Jake has deep experience in vendor evaluation, change management, and content strategy. He is a regular contributor to InformationWeek, CMO.com, Social Media Today, and other publications, and has served as chairman of GSMI’s Social Media Strategies Summit. Earlier in his career, Jake managed communications and marketing programs for such clients as Paribas, DLJdirect, Chase Manhattan Bank, Bear Stearns, Pitney Bowes, PricewaterhouseCoopers, ABI Research, the American Marketing Association, and Moody’s KMV. Jake holds a B.A. from Brandeis University and an M.B.A. and M.S. from University of Miami.