Change3 Enterprises LLC

Guided by Content

Navigating Through the IT Purchasing Process

  Written By   Heather Leatherwood on October 22, 2018

Does content help the IT purchasing process? Absolutely! The use of content materials has grown thanks to the popularity of social media platforms, video services, and just the Internet ... Read More

Can You Engage the Technology Buyer with Content?

Investing in a Content Marketing Strategy

  Written By   Heather Leatherwood on October 4, 2018

Can you engage technology buyers with content? The answer is a resounding yes, you can! Companies attract buyers with content all day long, using blogs on their ... Read More

The Case for Creating Content for the C-Suite

How to Get in Front of the Chief Executive

  Written By   Kneko Burney on October 3, 2018

What’s the hardest challenge facing B2B marketers?   In an ever-changing world of tastes and choices, marketers like yourself are rushing to find new ways ... Read More

Improve Customer Experiences with Insightful Thought Leadership

The Power Connection of Customers and Content

  Written By   Heather Leatherwood on September 26, 2018

Blogging is still a hot trend for most people, personally and professionally. According to Ignite Spot, there were 6.7 ... Read More

Reviewing & Refreshing Your Blog on a Regular Basis

Why You Shouldnt Throw Out Older Blogs

  Written By   Kneko Burney on March 10, 2016

You’ve made the investment in a blog, and you’ve managed to get your subject matter experts contributing periodically (albeit kicking and screaming).   Over time, ... Read More

7 Ways to Leverage Your Content for Lead Generation

Part 1 of the Content Marketing Series

  Written By   Kneko Burney on February 24, 2016

Content marketing is about delivering value to your audience. When you create content that challenges, solves, informs and entertains, you will ... Read More

Content Bootcamp: Step 1 - How to Grow Ideas

  Written By   Jake Wengroff on January 7, 2015

One of the biggest obstacles to rolling out a content ... Read More